Creative Process

Animation Techniques We Use to Create Our Animations

Written by Jose Lorenzo
5 min read 32.5k views 24 comments

There are several techniques for creating animations of characters and other graphics. These methods can be combined or used individually depending on the desired result.
Choosing a right animation technique for each situation allows us to work efficiently and achieve better results.

In this article, I describe the ones we use to create our animations.

1. Puppet animation in After Effects

This technique allows us to animate characters using the Puppet Pin tool in After Effects. It works very well for animating characters that walk, ride or use stairs.

How to use it:

  • Before importing the illustration into After Effects, we have to prepare the layers in Illustrator. Each layer must contain several shapes of the object we want to animate. For instance, a hand holding an apple is composed of the arm, hand, fingers and the apple.
  • After importing the image into the Timeline, we can use the Puppet tool to animate each layer. We do it adding a pin to each joint. After Effects will automatically generate the first frame.
  • The additional keyframes are created moving the pins manually forward into the timeline. We move them until we achieve the position we want.
  • Interpolating the keyframes generates the action and movement.
  • We can adjust the movement by tweaking the keyframes and also changing their speed using the speed curve.
  • If the movement is very complex, we must create a sketch of the animation beforehand.

Magoz and Jose Lorenzo Animation in After Effects

Magoz and Jose Lorenzo Animation in After Effects

2. Morphing shapes in After Effects

This technique allows us to animate an object using two given positions A and B. This method is very useful to simulate particular actions as a head movement or other transitions.

How to use it:

  • The important point is to maintain the number and position of bezier points in positions both A and B. It will avoid unexpected results generated by the morphing process.
  • After importing the illustration into After Effects, we must transform each layer into editable shapes in After Effects.
  • The next step is to generate a keyframe for each shape of the positions A and B.
  • We must pick one of the shapes to apply the animation and paste the discarded keyframe a few seconds forward in the timeline to generate the interpolation.
  • This process needs to be repeated for each element and action.

Magoz and Jose Lorenzo Animation in After Effects

Magoz and Jose Lorenzo Animation in After Effects

3. 3d using Cinema 4D

This one is the most recent technique we have implemented into our workflow. Cinema 4D is a 3d software that allows us to model and animate. It uses render tools with 2d appearance, keeping flat colours without lights or shadings. 
We use this technique to create complex movements or rotate objects and cameras.

How to use it:

  • The first step is to model the object using a 2d illustration as a reference, trying to keep the 3d model as accurate as possible.
  • If we are working on a character, we need to generate a skeleton and joints to animate it. This process is called rigging.
  • The animation process takes part in Cinema 4d using a similar system of keyframes than the one we employed in After Effects.
  • Once the 3d animation is completed, we generate a png sequence rendering our animation. Then we just need to import this sequence into After Effects and integrate them into our animation.

Magoz and Jose Lorenzo Animation in After Effects

Magoz and Jose Lorenzo Animation in After Effects


There are other techniques that use different approaches, tools and plugins. Each animator should find the ones that work best for their work. The research process takes time with a lot of trial and error, but it’s totally worth it.

We are still learning and implementing new techniques, improvements and ideas along every project.

• • •

A few weeks ago, I wrote an article describing the animation process.

Is there anything else you would like to know about our animation process? Let us know in the comments!

PS: My online course Strategy & Business for Illustrators is now available for pre-order!

Jose Lorenzo

Animator and Motion Grapher.


  1. Superior! Claro , conciso y requetecontraútil. Gracias por compartir. :^)

    Sólo una duda: para el rigging yo he utilizado alguna vez el script Duik en After Effects. Se combinan los Puppet Pins con el script para generar el esqueleto. Los resultados serían muy similares a los que explicas con Cinema 4D, ¿no?

    • Was about to asking the same thing. Duik is the best character rigging tool available out there, it’s free and there are plenty of tutorials on youtube. :)

    • Gracias por tu comentario Javigar. No he usado este script Duik que comentas pero por lo que he visto en algún vídeo sería algo parecido sólo que en este caso tendríamos una dimensión más en el espacio.

  2. Love it! ☺

  3. Thanks for sharing, our motion design team is similar, an illustrator and animator we do a lot of vector 2D projects also.

    What version of C4D do you use for achieving the 3D? We are thinking of investing in this software as currently only using C4D Lite, which doesn’t offer anything we need for character animating.

    • I’m using CINEMA 4 d R17. I think the best way to achieve this 2d look on a 3d modeling is to use the cel render. It’s a mapping system without shadings and lightings.

  4. Thanks Jose, love the work with Magoz, also I had a look at your work on Vimeo, there’s a lot of really nice work. Appreciate you taking the time to reply and am looking forward to seeing more from you soon.

  5. Thank you so much for this Magoz!

  6. This is excellent, Jose. Thank you very much for taking the time to write it. It’s also great to see people still using the native puppet pin tool for little movements; it’s often castigated for its limitations but it can work wonders when used judiciously with the imagination and planning yourself and Magoz put into it :)

    Keep up the great work.

    Mark Grossi

  7. D

    This will definitely help me as I’m still learning to animate!

  8. I’m so amazed by your wonderful tutorial. Thanks a lot. Certainly this is so helpful for the all people.

  9. Awesome, Thanks for sharing

  10. Great no word to say, amazing work! Thanks for that.

  11. Usefull!
    I always used mixed tecniques for my animations.
    Here a Little demo reel:

  12. Really interesting read, it’s nice to see how other animators work and the process behind it. As I feel like everyone has a slightly different way of doing things and seeing how others work can be a real insight.

    We do a lot of 2D animation, did you start of doing 2D before moving into things like C4D?


  13. I’m blown away by your fantastic tutorial. Thank you very much. This is unquestionably beneficial to everyone.

  14. Thank you for sharing this information. I will surely try these tools

  15. Really amazing information thanks for sharing

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